Overview
Helix is Brand DNA’s AI-powered content generation engine. It uses your Brand DNA Blueprint to generate content that sounds authentically like your brand — powered by Google Gemini 3 Flash for speed and quality.Pro Feature — Helix Content Generator is available on Pro (299/mo) plans.
AI Models
| Mode | Model | Best For |
|---|---|---|
| Standard | Gemini 3 Flash | Quick social posts, captions, short copy |
| Thinking Mode | Gemini 3 Pro | Strategic content, long-form, complex reasoning |
Content Types
Generate a variety of content formats:Social Posts
LinkedIn, Twitter/X, Instagram, Facebook, TikTok
Blog Outlines
SEO-optimized article structures with headers
Email Copy
Marketing emails, newsletters, drip campaigns
Ad Copy
Headlines, body copy, CTAs for paid ads
Taglines
Brand slogans, catchphrases, positioning statements
Product Descriptions
E-commerce and SaaS feature copy
Thinking Mode
Enable Thinking Mode for complex content that requires deeper strategic reasoning:- Long-form blog posts and articles
- Competitive positioning statements
- Brand narratives and manifestos
- Strategic messaging frameworks
- Investor pitch copy
How to Use
Content Library
All generated content is automatically saved to your content library:- Organize — Filter by platform, type, or date
- Edit — Refine generated content before use
- Regenerate — Create variations with one click
- Export — Copy to clipboard or download

